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William O. Williams II
Practice Group Leader
Indianapolis, IN
Practice Group Leader
Indianapolis, IN
Bill practices administrative and regulatory law in the areas of insurance and health care, representing health insurance and health care companies. With more than 22 years of in-house experience at one of America’s largest health care companies, he has advised licensed and risk-bearing entities in administrative, regulatory, and enforcement matters before state and federal agencies.  Bill managed major in-house law department functions supporting commercial health insurance, Medicare, and Medicaid products and operations, and has extensive knowledge and experience resolving complex legal, regulatory and operational problems for his clients. He works closely to understand their business, providing legal advice that helps them achieve their goals and objectives in an ever-changing legal and regulatory environment.
Bill leads Frost Brown Todd’s Insurance Regulation Practice Group and is a member of the firm’s Insurance Industry Team and Health Care Innovation Team. He is AV rated by Martindale-Hubbell, and a member of the Federation of Regulatory Counsel (FORC) and of the American Health Law Association (AHLA).
Bill’s experience in administrative, regulatory and insurance law includes the following areas:
Member – Frost Brown Todd, LLC. Insurance Industry Team, Insurance Regulation Practice Group and Health Care Innovation Industry Team, representing clients in the insurance and health care sectors with compliance, operational, and regulatory issues including new product and market development and entry, insurance company and producer licensing, administrative enforcement matters, legislative and regulatory change management, and insurance administration and operations.
Deputy General Counsel – UnitedHealthcare. Led legal teams providing compliance, operational, and regulatory support for commercial health insurance, Medicare, Medicaid and ancillary lines of business, along with legislative and regulatory change management and sales, marketing and advertising support.for commercial health insurance and ancillary lines of business, and regulatory and contract database management and research support for its state Medicaid contracts.
Deputy General Counsel – Golden Rule Insurance Company and Golden Rule Financial Corporation. Led legal team providing compliance, operational and regulatory support for all aspects of operations for a national life and health insurance holding company system. Reviewed, revised, drafted, and supported lobbying efforts for and against state and federal legislation, regulations and guidance regarding life and health insurance. Created and managed a legislative and regulatory tracking and change management system.
Associate Attorney – Bowers, Harrison, Kent & Miller. Splitting time between the litigation and business sections of the firm, represented both individual and corporate plaintiffs and defendants in commercial litigation and business transactions. Wrote approximately 2000 residential and commercial title insurance commitments and policies in Southwestern Indiana per year, many of which were the initial title insurance policies ever written on that real estate. Oversaw and led the law firm’s 9 title searchers and support staff in the real estate department who assisted with the preparation of those title insurance commitments, policies, and closings.
University of Dayton School of Law, J.D., 1992
Purdue University, B.S., Organizational Leadership, 1986
Cook County Illinois Circuit Court Law Division, James H. Sullivan
U.S. District Court for the Southern District of Indiana
American Health Law Association, Member
Federation of Regulatory Counsel, Member
March 10, 2021 | Blogs
The Department of Health and Human Services (HHS) issued a Notice of Proposed Rulemaking (the “NPR...
November 16, 2020 | Blogs
On October 29, 2020, the Department of Health and Human Services, the Department of Labor, and the D...
September 8, 2020 | Publications
The Centers for Medicare and Medicaid (CMS) released a proposed rule on September 1 which would prov...
August 20, 2020 | Publications
On August 20, 2020, the U.S. Department of Health and Human Services (HHS) issued a proposed rule ...
July 20, 2020 | Blogs
The Trump administration has just issued a new proposed rule which, if finalized, will provide great...
May 18, 2020 | Coronavirus Response Team
On May 14, 2020, the Centers for Medicare and Medicaid Services (“CMS”) released the final Notic...
May 18, 2020 | Blogs
The Department of Health and Human Services (“HHS”) recently released a notification of enforcem...
May 7, 2020 | Blogs
Employers, insurers and benefit plan vendors are all impacted by new guidance issued by the Departme...
May 4, 2020 | Blogs
Newly published federal rules will now give more power to consumers in controlling their personal he...
April 22, 2020 | Blogs
On April 21, 2020, the United States Secretary (the “Secretary”) for Health and Human Services (...
April 7, 2020 | Blogs
On March 31, 2020, the Centers for Medicare and Medicaid Services (“CMS”) released an Interim Fi...
March 27, 2020 | Blogs
On March 23, 2020, the President of the United States issued Executive Order 13910 entitled “Preve...
March 19, 2020 | Coronavirus Response Team
On March 17, 2020, U.S. Secretary for Health and Human Services Alex Azar published a declaration in...
August 3, 2018 | Publications
On August 3, 2018, the U.S. Department of Health and Human Services (HHS), Labor and Treasury (colle...
July 16, 2018 | Publications
Department of Labor (DOL) published its Final Rule, adding the new Section 2510.3-5 to CFR Title 29....
January 24, 2018 | Press Releases
William O. Williams II, who served most recently as deputy general counsel of UnitedHealthcare, has ...